Easy, online home selling
EASILY LIST YOUR HOME
We make selling your home as easy as possible.
HOLD SAFE SHOWINGS
Safe, easy showings help your home sell faster!
REVIEW OFFERS
Easily receive and analyze offers.
COMPLETE PAPERWORK ONLINE
CLOSE!
To keep the close on track, our real-time Progress Tracker provides a clear view of what's happening and what comes next. We're always here to help, as well!
WHY YELLOW?
IT'S FREE! Limited Time Offer!
YELLOW’s transparent, digitally-guided process lets you complete the entire sale on your own - at no charge while we grow our user base. Even when our special offer ends, the cost is only $279, making it one of the most affordable ways to sell your home.
HOW REALTORS GET PAID
You pay $6,000 in fees for every $100,000 of your sale price!
In a sale, your real estate agent takes 6% of the sale price (and they usually add in some other fees, too). If the buyer uses their own agent, your agent will keep 3% and give 3% to the buyer's agent. Either way, you're out 6%.
With YELLOW, you’re not paying 6% to an agent. That's a lot of savings!
BROAD EXPOSURE
Your listing appears on major platforms like the MLS, Zillow, and Realtor.com, reaching millions of potential buyers.
HELP SELLING
Selling your home is easy with our tools and support:
- YARD SIGN -
Market your home with a custom For Sale sign.
$24.99
+$14.15 shipping
*A lower shipping price will be calculated for the purchase of a lockbox and yard sign together.
This two-sided yard sign has a custom QR web link directly to your listing. It stands 24" high x 12" wide and a metal stand is included.
- DIGITAL KEY LOCKBOX -
STRONGLY RECOMMENDED
This digitally-controlled lockbox stores your home's key and is opened by a unique passcode for entry only at a specified time.
NEW BOX
$49.99
USED BOX
$34.99
+$8.50 shipping
$2.79 monthly service fee
$1.99 per showing fee
These fees are charged by the box manufacturer. YELLOW DOES NOT PROFIT from these charges. Accumulated amount charged at end of each month.
Return the lockbox when complete for a $20 refund!
We've kept the cost of these lockboxes as low as possible. We strongly believe all sellers should have a key lockbox as a way to safely show your home to potential buyers.
Showings are scheduled online and the lockbox opens with a unique passcode for entry only at a specified time.
Identity and financing levels are verified by YELLOW and a public records check is performed on all visitors.
AN ONLINE PROCESS
The internet has revolutionized home sales, yet real estate fees remain high. YELLOW leverages the internet to make buying easier and cost-effective.
WANT HELP?
With YELLOW, it's so easy to sell your home that you may never have to speak with us. But don't worry! We're here to help with any questions you have. Real, live support is always available.
This is what it looks like to sell your home on YELLOW
GET A HOME INSPECTION - REQUIRED
This is the only requirement for listing your home on YELLOW. All sellers must have a home inspection completed first.
WHY A HOME INSPECTION IS A SMART MOVE
Your inspection report will be included as part of your listing. While this might seem intimidating, it’s actually a valuable tool in selling your home.
YELLOW SAYS...
IT'S AN OUT-OF-POCKET EXPENSE, BUT...
Paying for a home inspection might feel like an extra cost, but it’s a worthwhile investment.
Including the inspection reduces the need for the buyer to use an agent. This means no agent fees of up to 3% of your home’s value.
Plus, the cost of the inspection can be recouped from your sale, and it provides transparency that can speed up the sale process.
Providing an inspection report to prospective buyers is essential for transparency. It helps reassure buyers about the condition of your home, making the closing process smoother and faster.
FLAWS GET REVEALED EVENTUALLY
No one wants to reveal any problems with their home, but any problems would be uncovered eventually. All buyers have an inspection completed when buying a home, and any flaws will be revealed at that time.
ADDRESS ISSUES BEFORE LISTING YOUR HOME
A benefit of the pre-sale inspection is it will reveal any issues with your home. That allows you to fix any problems before listing your home.
Then you can get another inspection report - a clean report - that will be provided to buyers. This saves time and money and makes your home sell quicker.
You can upload the inspection report to us when you list your home, or have the inspector email it directly to us at .
FIND AN INSPECTOR NEAR YOU
The following links will show inspectors in your current location of Ashburn 20147: (change search criteria as needed)
SIMPLE PHONE SCRIPT:
YOU: Hello, my name is [Your Name], and I live in [City]. I’m looking to have a home inspection done as soon as possible. Could you please provide me with a price quote and let me know the earliest date you’re available?
INSPECTOR: Response
YOU: Great, thank you. Could you also let me know what the inspection will cover and approximately how long it will take?
INSPECTOR: Response
YOU: That sounds good. I’d like to go ahead and schedule the inspection for the earliest available date. Could you please confirm the date, time, and any preparation I might need to do?
INSPECTOR: Response
Learn more about the inspection and how to find an inspector in our SELLER GUIDE page on inspections:
ENTER DETAILS
You'll enter the details of your home to get it listed.
Listing your home is easy on YELLOW.
You'll provide the basics of your listing, like your address, number of bedrooms and bathrooms, the sale price, photos/video, and any necessary disclosures.
Below, you’ll find key considerations for listing your home and how YELLOW can assist with each step.
SALE PRICE
Setting the right sale price can feel challenging, but YELLOW offers a FREE price estimate to help figure out the best listing price for your home.
CLICK HERE FOR YOUR
FREE
PRICE ESTIMATE
Here's a sample home price estimate:
Check out our SELLER GUIDE page for more info on pricing your home:
STAGING FOR PHOTOS & SHOWINGS
It's important to make you home look the best it can for photos and buyer showings. YELLOW offers FREE staging suggestions by videochat. Connect with us and use your mobile device to walk through your home as we make staging suggestions. Schedule a time below:
CLICK HERE FOR YOUR
FREE
STAGING SUGGESTIONS
Check out our SELLER GUIDE page for more info on staging your home:
ENTERING YOUR HOME'S DETAILS
You'll enter your home's details, which will appear on your listing's webpage and be used to fill out the sale contracts. You’ll also receive a PDF copy of the completed contracts.
We've provided fillable PDF forms that outline all the details needed to list your home. Completing - or at least reviewing - these documents ensures you will have everything ready before starting your listing. The "House Listing" includes townhomes, duplexes, and triplexes.
PICTURES & VIDEO
Pictures are the most important part of your listing, so good pictures are essential. Video has quickly become a popular feature, too.
If needed, YELLOW uses professional editing software for minor touch-ups to enhance photos and videos. We want them to look both flattering and realistic. We believe in subtle enhancements to accurately reflect your home's true condition.
Check out our SELLER GUIDE pages on pictures and videos to learn more:
YARD SIGN & DIGITAL KEY LOCKBOX
For a small fee, we offer a digital key lockbox to simplify showings. Buyers can schedule appointments online and receive a one-time digital code to access the lockbox with your home's key.
We also offer a yard sign with a unique QR code linking to your home, as shown in the nearby picture.
THE MLS
MAXIMUM EXPOSURE THROUGH MLS LISTING
Your home will be listed on the MLS (Multiple Listing Service), ensuring maximum visibility on major real estate websites like Zillow and Realtor.com, which pull listings from the MLS. (Zillow allows FSBO's, but intentionally undermines them in favor of Realtor listings.)
THE MLS SYSTEM
There are many different MLS organizations around the state, all serving different regions. Realtors only have access to the MLS they subscribe to, which is usually their current region of the state.
YELLOW uses the MLS of Northeast Florida.
A Realtor belonging to the MLS of Northeast Florida will be able to see your listing in their searches. However, if the Realtor belongs to the MLS of another region, your listing may not appear.
NATIONWIDE VISIBILITY GUARANTEED
Rest assured, your listing will appear on Zillow, Realtor.com, and the other national platforms. These websites pull the MLS data from all across the country, so your listing WILL appear.
If you wish to appear in Realtor searches from other regions within the state, we can list your home in your regional MLS systems for an extra fee. This fee goes directly to the respective MLS and the cost varies depending on that MLS. No profit to YELLOW.
Our goal is to provide maximum exposure for your listing, ensuring it reaches as many potential buyers as possible.
MLSs in FL
Different MLSs have different coverage areas. For example, Miami has an MLS that covers the Miami area up to West Palm, but central Florida has an MLS that stretches from Gainesville down past Sarasota.
HOME SHOWINGS
Qualified buyers can visit your home at times convenient for both of you, virtually or in-person.
YELLOW SAYS...
ALL BUYERS HAVE BEEN VERIFIED
We understand that sellers may be hesitant to open their home to strangers. However, we’ve implemented several safety measures to make the process as secure as possible
1. Verified Buyers: To visit your home - whether in person or virtually - or to place a bid, every buyer must submit a valid ID and proof of funds, such as a pre-approval letter.
2. Background Checks: We conduct a public records background check on every buyer using a service called Forewarn, which reviews criminal history and flags any financial concerns.
3. Digital Lockbox Tracking: If you use our digital key lockbox, we maintain a record of who accessed your home and when.
You can learn more about Forewarn here:
VIRTUAL SHOWINGS
Use the video function on your mobile device to walk through your home while a buyer watches on the other end.
With YELLOW, you can provide guided tours of your home using the video function on your phone. We create a secure video connection that allows the buyer to communicate with you as you walk through your home. For privacy, you won’t be able to see the buyer, and they won't see you outside of the tour.
You can opt out of this virtual tour method if you prefer.
LIVE (IN-PERSON) SHOWINGS
WITH YOU PRESENT
Buyers can visit your home while you are there. You can choose to leave the door unlocked or have them use the lockbox to retrieve the key.
WITHOUT YOU PRESENT
Buyers will use the digital lockbox to access the key. For added security, their entry and identity will be recorded.
ONLINE SCHEDULER & DIGITAL KEY LOCKBOX
Your account will have an online scheduler to approve, set, and track appointments. For a small fee, we provide a digital key lockbox for easy showings.
More info on your lockbox can be found here: CODEBOX
FINANCING VERIFIED
YELLOW offers a unique feature that ensures only qualified buyers can visit your property.
Before making an offer or requesting a showing, all buyers must be pre-approved for a mortgage or have other funding methods verified. This way, your time isn't wasted, and you can feel confident knowing that only serious buyers will visit your home. As the seller, you can set the criteria that buyers must meet.
For example, say you list your home for sale at $300,000. You can specify that you only want buyers preapproved for $270,000 or more to visit your home.
Check out our SELLER GUIDE page for more info on showings at your home:
REVIEW OFFERS
Accept, reject, or counter offers with the click of a button.
An offer isn't just about the sale price - it includes many components and details that require careful consideration. We're here to help.
The offers are completed on legal Florida Realtor© forms, and can sometimes be difficult to understand. To make things simple, YELLOW provides a short summary of key points to make each offer easy to understand.
It's easy to accept, reject, or make a counter offer, and all are completed on the corresponding legal documents.
Check out our SELLER GUIDE page for more info on the offer:
CLOSE
We'll walk with you through the closing period.
THE CLOSING PROCESS, SIMPLIFIED
Closing on a home involves several steps, deadlines, and parties working together. To keep everything on track, we’ve created a real-time Progress Tracker provides a clear view of what's happening and what comes next.
PROGRESS TRACKER
Closing time can vary depending on the buyer's financing source and typically takes several weeks. To keep you informed and on track, the real-time progress tracker updates you throughout the closing period.
Sellers are often unaware that the title company handles the bulk of the closing process. The title company manages most of the paperwork and coordination required to complete the sale. They handle the funds, facilitate the transfer of ownership, and organize the closing where the buyer receives the keys to their new home.
While we recommend a title company that offers remote closings, please note that we receive no compensation from them. You’re welcome to choose any title company you prefer.
We've put together a guide for what to expect in the closing process, which can be found in our SELLER GUIDE section.
